The company has announced the launch of AWARE platform, which is a cloud-based CMS for LED signage. Described as the World’s First Fully Integrated Intelligent Display Platform, AWARE incorporates real-time remote diagnostics, media playing, and optimized software applications in one system.
According to NanoLumens, the development of AWARE was prompted by the need of a simple, purpose-built solution that combines software and player set-up to meet the needs of its customers. With the launch of the product the company claims to stand itself apart from LED competitors: “Our software-enabled hardware creates a path that gives customers and partners a more useful solution for the entire lifecycle of their displays,” – commented the company’s Vice President of Corporate Development Nate Remmes. “AWARE is a win-win for the entire industry — customers, developers, marketers, and consumers. Everyone benefits from the development of this platform.”
Designed especially to manage LED-based signage, AWARE’s functionality includes:
- a cloud-based CMS that allows for real-time diagnostics and remote access;
- media player powered by Qualcomm Snapdragon 820 processor, running Google Android OS;
- support of HTML5;
- open API for third party-developed applications.
“We built our system on APIs because we want to make sure that we are adaptable to existing AV eco-systems, while giving our AV integrator and service providers a wholly useful tool,” - stressed Remmes. “We understand that our partners have a greater opportunity for choice in LED, and we want to make sure we are providing them with a solution that is easier to manage, easier to deploy, and provides more value to the end user.”
The product has been developed through the NanoLumens’ partnerships with Admobilize, Gimbal, Navori, and Screenfeed.